Pretty Little Things: Rifle Paper Co.

Are you guys familiar with Rifle Paper Co.? I was introduced to them a year or two ago when I first dove into the design blogosphere and have been hooked ever since!  I’ve been gawking over their products in paper boutiques all throughout Pinterest for a long time now, but only recently started buying a few pieces to call my own.

The print at the top of this post is actually a Valentine’s Day card that I snagged at a local boutique on clearance after the holiday. I’m working on a gallery wall for the dining room of our apartment and thought that the pretty floral “Je t’aime” print would be a great accent piece. I also found the pad of paper above at the same boutique. It’s magnetic so I can just pop it on the fridge and scrawl notes on it as I think of them. Isn’t it cute?

I was in Target this past weekend picking up gifts for a dear friend’s bridal shower and was pleasantly surprised to spot this set of journals from Rifle in their “gifts to go” section by the gift wrap! I must have been quite the sight for the other Sunday morning customers because I was just casually browsing, then my eyes got really big, I may have gasped and/or audibly said “OMG” and then grabbed a set for myself like a kid fighting for the last cupcake at the table. Except there were no other “kids” grabbing at these, except in my imagination, where everyone else knew what a gem I’d just found and were clamoring to beat me to them all. Scary things play out in my mind, you guys. But I digress…


Just beautiful. For me, it’s all about the details. Simple, chic packaging with great typography. Vibrant colors and lush, painted florals. I couldn’t wait to get these babies home.

 I still haven’t decided what I’m going to use these notebooks for. I’m an obsessive crazy avid list-maker, though, so I know that stray paper products floating around my home will never go to waste. Any suggestions?

I hope your week is off to a good start, friends, and if you’re on the East Coast, enjoy this warm weather! I couldn’t be happier that spring has finally arrived.

Xo, Ali

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